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Program Overview

Welcome to


You work hard to build a great business, to cultivate a culture of excellence and provide a superior customer/employee experience. This is your chance to be recognized as one of the best employers on the national stage amongst your peers.

In partnership with CCEOC Inc. and Boating Industry Canada magazine, the BICEOC Award creates leading employer brand recognition and a true competitive advantage for attracting, retaining and engaging top talent!







Two award categories:

  1. Dealers & Marinas

  2. Marine Business: Manufacturers, Suppliers, Service Providers, Retailers and Distributors

* There can be more than one winner in each category.


Both categories have two classifications based on size of organization:


  • Tier One: 5 – 15 F/T & P/T employees

  • Tier Two: 16+ F/T & P/T employees

Dealer Groups and Individual Dealers

Dealer groups may participate as a single entity or on an individual store basis. If a group chooses to be assessed as a single entity, all surveys from participating stores will be combined to determine the overall award score. Stores within a group can be assessed individually. Data from individual stores within a group can be broken out into separate reports.

Not sure if this is right for you? Here are some benefits that might help you decide...

Leadership Development and Greater Employee Trust

The BICEOC program provides a unique opportunity to reconnect with your employees on a deeper level. The employer of choice opinion survey gets employees highly engaged and shows them you are listening. Ongoing, two-way communication throughout the process will build greater trust, commitment and loyalty with staff.  Establishing Communication and Action Plan teams present many new development opportunities for staff who are looking to improve their leadership skillset.

An Action Plan that Actually Works!

You've completed the survey, you've got your results, now what? This is where the rubber meets the road! You can now develop a targeted action plan that helps you address the areas that need improvement. As part of the reporting package, you get a Continuous Improvement action plan worksheet. This will help you fine tune your strategy, stay on track and deliver solutions in a timely manner. It's important to get started early and show measurable results. Demonstrate that you are committed to building a better workplace and that your employee's opinions matter!

Unique Corporate Branding

Canada's leading boating magazine – Boating Industry Canada – is the premier award sponsor. Winners will be published in a special edition and listed on both and the websites. You also receive a press release, official award logo and a beautiful trophy to display in your front lobby.  


  • More quality candidates

  • More engaged workforce

  • Reduced attrition

  • Positive employer branding

  • Higher customer satisfaction/loyalty

  • Increased productivity

  • Lower operating costs


Winners Receive...

  • Engraved trophy

  • Recognition in a special feature of Boating Industry Canada  Magazine

  • Press release 

  • Unlimited use of the BICEOC logo

  • Listing on the BICEOC and BIC websites

Media Partners

Boating-business Logo.png
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